About Us.
LEINA BROUGHTON | Owner & Chief Energiser
In April 2023, I became the very proud owner of this space and have committed myself to ensuring that we make Madeit the go-to platform for Australian Artisans: simplifying and supercharging their online presence.
I am a Creative at heart with an endless fascination with technology. Anything is possible in the world of digital and when you combine this with a handmade heart & soul, it makes this next chapter one of limitless opportunity.
I started my fashion label in my garage in 2010 with a passion for creating but absolutely no clue about how to scale or build my business. I started it before the digital era and in the process of embracing online I became an expert. In 2022, I sold my share in the very successful business and was able to move into a future of freedom and possibility, and here I am.
Madeit is truly unique ~ like the thousands of handmade creations you'll find here. We believe in collaboration, sharing ideas and focusing on collective success.
I'm so glad you're here. 💛